I created this spec magazine article for an Australian CPA. The scope was to create an article with a very slight soft sell. I chose to give a little information away as a method to build rapport. … [Read more...]
Executive Agenda Spec Ad
Here is a spec ad I created for a peer-to-peer local business network. I saw the ad in a local business newspaper and saw an opportunity to make it much better. Here is the original ad as it appeared … [Read more...]
Nexify Spec Ad
This is another spec ad I created for Nexify and Wayne Mandic. This ad was never fully completed or sent. I believed I was going in the wrong direction, but I thought the headline was pretty good ... … [Read more...]