So, now that we have established that to make money, we need to be useful to other people and build a brand around what we have to offer. Now the problem becomes, how do we get attention? Where do we … [Read more...]
Kevin Katzenberg / Writer / Marketer / Brander
The Most Basic Solution is Usually the Most Powerful Solution
So, now that we have established that to make money, we need to be useful to other people and build a brand around what we have to offer. Now the problem becomes, how do we get attention? Where do we … [Read more...]
After spending the first half of my working life in the technology, manufacturing, and industrial worlds, I made the transition to freelance writer gradually. Initially, it was a part-time venture helping local industrial businesses with marketing and their online presence. Now I am a full-time technical writer for Generac Power Systems. I still spend my off time helping various types of industrial, manufacturing, and technology businesses drive more traffic and sales through their content … read more