In our highly competitive, always-on culture, a brand can make or break you. It can mean the difference between getting work and not. It can mean the difference between you getting hired if your goal … [Read more...]
Kevin Katzenberg / Writer / Marketer / Brander
The Most Basic Solution is Usually the Most Powerful Solution
In our highly competitive, always-on culture, a brand can make or break you. It can mean the difference between getting work and not. It can mean the difference between you getting hired if your goal … [Read more...]
After spending the first half of my working life in the technology, manufacturing, and industrial worlds, I made the transition to freelance writer gradually. Initially, it was a part-time venture helping local industrial businesses with marketing and their online presence. Now I am a full-time technical writer for Generac Power Systems. I still spend my off time helping various types of industrial, manufacturing, and technology businesses drive more traffic and sales through their content … read more